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Choosing one of the best and popular blog niches can give you a head start, and by providing content related to those profitable niches you can increase the chances of establishing a successful blog and also have a solid monetization strategy! In this post, we’ll explore the 5 most popular blogging niches and Top 5 best blogs in 2023 to get you inspired and start your own blog!
By running a general blog that has several topics and verticals, you won’t be able to have control over your audience, and expert bloggers advise you to narrow down your audience and niche as much as you can.
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For example, instead of running a blog in the broad health niche, let it be focused on a sub-niche (Hair loss, diabetes, losing weight, etc…)
There are tons and tons of niche ideas that you can pick from.
With that being said, good research will incentivize your blog-niche picking behavior, so I highly recommend you go and search on google for blogging ideas and see real-life examples, without neglecting what you’re passionate about and skilled at!
Having the passion and knowledge for motorbikes, for instance, could be enough reason for starting a motorbikes niche blog, as long as there are search volume and monetization potential for that particular niche (Your research will decide).
Some people may tend to pick a niche because they think that a specific niche makes them more money!
If you don’t like the topic, you’re not likely to produce valuable content. Therefore, I’d highly recommend you pick a niche or a topic you’re super passionate about, something you can’t get bored talking about.
What exactly is a blog?
Before we proceed further, let us understand what a blog means.
A blog is a comprehensive web page or a website that has regular content updates that the readers can find educational, inspirational, or entertaining.
A blog might have various purposes, for instance, raising brand awareness or promoting business, depending on the type of blog.
Related: Are you considering creating a blog but not sure where to start? This guide can help you set up a blog in a matter of minutes. (Open in a new tab)
What the best blogs have in common?
Presently, there are millions of blogs on the web. But how did the most successful bloggers manage to push their blogging through the competition to the top?
They offered content that gave real value to the readers.
They possess a unique voice that their readers wanted to hear, which is what made them different. It makes for the stiff competition for new bloggers who are trying to make a name for themselves in the blogging world.
Even if you want to tackle a topic that includes an idea that has been covered over a thousand times, it is still possible to twist it and tell your story from your point of view.
You could create compelling content that has a unique personality to which your readers can relate to and indeed fall in love with whatever you write.
Quality content is precisely the thing that all the best blogs have in common. Of course, they also have a lot of followers, but the idea that attracts the traffic in the first place and keeps them coming back for more.
Bonus: 40 things I wish I had known before I started blogging! Number 27 is painful (Open in a new tab)
Therefore, if your purpose or goal is to make your blog attractive, make sure you focus on the quality of your content at all times.
Besides that, you need your website to look professional and inviting. For sure, selling ads would be healthy for your finances, though, don’t make your site be crowded with irrelevant ads and spammy affiliate link.
The content and the customer’s experience are what you should be focusing on.
Learn more about how you can be making money from your blog, 25+ blogging income streams (Open in a new tab)
Most popular blogging niches that drive traffic and make money
Before we dive into the examples of the top 5 blogs, let us analyze some of the most popular niches in the world of blogging.
When searching for a niche to focus your blog on, you will be required to think about the niches currently thriving in the market. To make an increasingly successful blog, you need to look for a niche that has great potential for generating income and traffic.
Related: 10 things you should be doing as a blogger (Open in a new tab)
The following are some of the most popular niches, and this means that they have high traffic and income power.
They are broad niches; however, you can find and look for a micro-niche within them after you find your passion and figure out a way of improving the lives of people.
Some examples of travel blogs are: The Poor Traveler, Travels Ff Adam, Helen In Wonderlust, Nomadic Matt and Hand Luggage Only.
Travel blogs possess a huge potential to drive a lot of traffic and make money. People love traveling, and therefore, they will always look for opportunities to visit different places that they have never been to and explore new cultures.
There are a lot of directions that one can take with a travel blog. You can run a food travel blog, region-specific blog, or a personal travel blog where you fill it with your exiting travel guides and adventures.
Your blog could also focus on restaurant or hotel reviews, or travel gear to make money from affiliate links. The niche is huge, and therefore, there is a lot of things you can choose to focus on.
Some examples of health blogs are: Ace, Art Of Healthy Living, My Fitness Pal, Bites Of Wellness and Well (The New York Times)
This niche also possesses great affiliate opportunities, because you can choose to write about supplements, foods, exercise products, and a lot more.
You can choose to specialize in diets, healthy recipes, morning routines, gym workouts, home workouts, health care tips and advice, and much more. This niche has loads of opportunities for significant traffic and income.
Some examples of e-learning blogs are: Cathy Moore, Learning Rebels, Torch LMS, Crag Weiss and EcomDimes (The site that you’re currently on)
E-learning is growing at the speed of lightning, and this is because the internet has made knowledge and learning accessible to every person. There will always be people searching for new knowledge and skills online.
If you possess specific skills or knowledge that you are passionate about writing about, why not blog about them and help others in becoming experts as well?
You can offer guitar lessons, dog training lessons, coding lessons, language lessons, and almost anything else that you want.
Tech and Gaming blogs
Some examples of tech and gaming blogs are: Brutal Gamer, Attack Of The Fan Boy, Niche Gamer, Gematsu and PC In Vasion.
Gamers have an interest in the tech market, and therefore combining tech and gaming has the potential to earn you a significant amount of money. It also comes with a lot of sub-niches and affiliate opportunities.
You could also choose to write video game and app reviews, tech gadget reviews, video game tutorials, tips on PC and mobile repairs, and any other topic that is related.
Some examples of parenting blogs are: Motherly, Pregnant Chiken, Scary Mommy, Momastery and Cup Of JO
This is a niche that will always drive traffic and money. Parents, especially moms, are everywhere, and therefore, you will have a vast audience interested in useful tips and advice on parenting.
There are hundreds of topics in this niche, from pregnancy tips, issues related to taking care of babies and helping the new parents choose the best clothing, foods, fun activities, safe toys, and many more.
Top 5 Best Blogs | 2023
The following is a list of 5 of the top most popular blogs as ranked by ebizmba.com that receive continuous updates. The original source page: ebizmba.com (Open in a new tab)
HuffPost (Huffington Post formerly)
HuffSpot was started in the year 2005, and it has an estimated unique monthly visitors of more than 110,000,000.
Initially, the site began as “The Huffington Post” by Arianna Huffington, a blogger-cum-celebrity. It was recently renamed as simply HuffPost, and it regularly tops lists for global revenue and traffic.
While HuffPost has maintained its original focus on American politics with a stance that is decidedly liberal, it has significantly expanded to include a wide variety of other topics and localized editions.
They have achieved it by pulling in content from a pool of content creators and individual bloggers who range from professional writers to politicians rather than employing its owners directly.
Over the years, HuffPost has been scrutinized for taking advantage of unpaid contributors in helping to grow the database of its content and, in turn, attract more audiences.
Still, the approach seems to work in its favor. The site rakes in revenues from sponsored advertising across its different channels, and it is estimated to be valued at over $1 billion.
HuffPost’s mission: At HuffPost, we report with empathy and put people at the heart of every story. We take a people-first approach in everything we report—be it news and politics or lifestyle and entertainment—and we cover real stories about real life. You can count on HuffPost to help you navigate what’s happening in the world and how it affects you. (Read more)
TMZ is one of the most-cited entertainment news sources, utilized by national network and local newsgathering organizations across the country. In 2006, Time magazine named TMZ one of the coolest websites. Newsweek named TMZ the “Breakout Blog of 2007.”
Unique monthly is estimated at 30,000,000. It started in the year 2005.
TMZ seems to check all the right boxes, the sexy photos, the breaking scandals, and the shocking titles, trying to pique the curiosity of the reader and keep them clicking for more.
It is not just the type of news that TMZ chooses to share, but also how they share it, that is, effectively.
TMZ has, in a somewhat surprising manner, broken the story on various major celebrity headlines over the years. The quality content, coupled with its ability to share big stories first, keeps readers coming back to TMZ as a resource they trust year after year.
Business Insider focuses on analyzing and sharing business news with an emphasis on the financial industry. One of the things which makes the site so compelling that it outperforms rivals from brands that are more recognized, such as Forbes or CNBC, yet does not have substantial writers’ staff.
The unique monthly visitors estimated of Business Insider is at 25,000,000. It was begun in the year 2009.
Business Insider gives clarity on who its reader is, the kind of behaviors they have, and what they are most interested in reading.
Mashable has unique monthly visitors estimated at 24,000,000. It was created in the year 2005.
Pete Cashmore created the blog at his home in Scotland.
Mashable quickly grew to be the go-to source for tech news and media. Since then, the focus of the outlet has expanded a bit.
But, it still emphasizes social media news and updates while growing its traffic significantly. It maximized pushing content out on various platforms such as Twitter and Facebook.
Gizmodo was created in the year 2002, and it attracts unique monthly visitors estimated at 23,500,000.
It’s a site that is tech-centered. It also excels in sharing design, science, and science fiction news. It was initially launched in connection to Gawker in 2016, later bought by Univision Communications in their Gawker Media acquisition.
The site still has a strong following, and it has benefitted from using various bloggers to capture and share a constant stream of posts. It also had popular content topics when it was launched, but then grew over time regarding tech, design, and science fiction.
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Above all, blogging could be a lucrative business opportunity where you can make money from anywhere in the world, but like any other business, it takes some time to take off.
In addition, bloggers are the heart of the internet and each day thousands of them are being created. Blogging will forever remain relevant as long as the internet exists, and since it’s doesn’t seem like it’s going away soon.
A lot of people tend to pick niche blogs just because they think that a particular niche will make them more money. Meanwhile, Expert bloggers advise you to write about something you’re passionate about because if you’re not you won’t be able to provide quality content for your readers.
However, it’s important to know the most popular niches for 2023 and get inspired to start your own blog by the most successful blogs in the world!
In short, you can look for a micro-niche within those niches after you find your passion and figure out a way of improving the lives of people.
Do you have a blog? If you’re asked to share a one and only tip for new bloggers, what would it be? And if you’re considering starting a one for your own, in what niche are you planning to involve? (It’s the best time to start a blog, and it’s cheap as hell, by the way)
I hope that this blog post was helpful and has added something to your knowledge, happy blogging!
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