Why bother with business cards in the digital age where we have LinkedIn profiles, online portfolios, and email signatures to share our contact information? You may be wondering!
The problem with these virtual platforms and mediums is that they often fail to create lasting impressions or foster meaningful connections. They lack the tangible impact and personal touch that a well-crafted business card delivers.
In an era saturated with digital noise, it’s time to break through the clutter and leave a lasting impression. Therefore, in this article, we are going to be discussing the exact 3 reasons why freelancers need their own business cards and how is that important to their freelancing career.
Make sure to read this post all the way through and if you find it inspiring and useful, share it with your friends, please! (Virtual high fives and hugs to all my sharers out there!)
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3 Reasons Why Freelancers Need Their Own Business Cards
Working as a freelancer provides more freedom and opportunity than many traditional jobs. Some people work as freelancers in their spare time to make extra money, while others freelance as their full-time job. Both methods are great ways to set yourself up for greater financial independence.
Why do freelancers need their own business cards, though? Most freelancers aren’t part of the traditional corporate world where business cards are a necessity. However, there are three reasons why everyone, including freelancers, should have a business card at the ready.
1. Improve Professional Introductions
While many people apply for freelancing jobs online, in-person networking events can also help you connect with professionals who need your skills. You can verbally introduce yourself and shake hands at this event, but both of you are going to meet a lot of people.
It’s easy to forget individuals in this wave of introductions. A business card is a permanent reminder of this introduction and shows that you are also a professional in your field.
2. Easily Share Contact Information
A business card won’t just remind fellow professionals that they met you; it will also make it easier for them to contact you later. Card recipients can save your business card and pull it out whenever they need someone who has your skills.
Make sure your business card includes all forms of your contact information, such as your email address, mailing address, phone number, and social media handles.
3. Show Off Your Creativity
A common myth about modern business cards is that they should look serious and boring. This is one reason why freelancers avoid business cards, worried that a boring one could negatively affect their creative reputation. However, you can make business cards fun and unique.
Keep your information easy to read, but add any interesting details you want, such as a colorful foil trim or shiny UV spot finishes. There are many other reasons why freelancers need their own business cards, but these are the top three.
Design your own business cards and keep them in your pocket so that you can efficiently network and make beneficial professional connections wherever you go.
How to Create Business Cards for Free?
Free business card generators like Canva could be of great help and will allow you to create all sorts of visualizations and graphic design assets, including business cards. While you can share your business card digitally with your potential clients, you can still create the design on Canva and print it on your own printer.
How to Use Canva to Make Business Cards For Free?
Back in the day, creating professional business cards was only limited to pro designers and printing companies that would even require a minimum of 1,000 cards. AI tools and free business card generators like Canva allow you to create stunning designs without spending money on expensive graphics designers.
With that being said, below is the exact 5-step process of creating business cards for free on Canva:
Step 1. Canva Account Creation
Although the Canva Pro version allows you to unlock decent features and account functionalities, the free version is more than enough for getting started and creating professional business cards! If you have not created your free Canva account yet, now is the time to do so.
Step 2. Select The Business Card Format
Canva is an all-in-one graphic designing toolkit that allows you to literally create all sorts of visualizations under one roof. From flyers, documents, videos, and images, to presentations, charts, whiteboards, and everything in between, Canva has pre-built templates for anything you may need so you won’t need to always start from scratch!
To find and choose business card templates, simply search for “Business Card” in the search box, or click on the “Create Design” button in the top right and search for “Business Card”.
Step 3. Pick a Template For Your Business Card
Next, you would need to browse the high-quality business card templates that Canva offers for free. You never have to reinvent the wheel or start from scratch when using Canva.
The business card format alone has over 15,000 unique templates that you can use and start editing with a click of a button. These are actually templates that were created and shared by regular folks like me and you.
Your options are pretty much limitless. Pick your business card design template and let’s move to the next step by clicking the “Customize this template” button.
Step 4. Customize & Edit Your Business Card
After picking your business card design, you would need to go ahead and edit it to include your own contact information. Luckily, with Canva’s easy-to-use drag-and-drop builder, you don’t need to be a designing geek or an expert to create professional designs.
With this type of visual asset, you just need to replace your name, phone number, address, company name, etc., and you’re good to go!
Step 5. Share & Download Your Business Card in Different Formats
After editing your business card template and feeling confident and proud to share it with your potential clients, you can go ahead and download it in different formats including the most well-known ones PDF, PNG, and JPG.
You can share your business card digitally with your potential clients or get the design done on Canva and print it on your own printer.
Additionally, Canva allows you to directly share your designs across various social media platforms that you can connect to your Canva account.
Conclusion
In the competitive world of freelancing, having your own business cards can be the secret ingredient that propels your career forward. These unassuming pieces of cardstock offer invaluable benefits that digital platforms simply cannot replicate.
By investing in business cards, freelancers can transform their professional introductions, effortlessly share contact information, and showcase their creativity.
In today’s article, we discussed exactly why freelancers need to have their own business cards and how beneficial can this be to their careers.
Don’t underestimate the power of this tangible tool in an increasingly virtual landscape and leverage graphic designing tools like Canva to leave a lasting impression and open doors to opportunities that may have otherwise remained closed.
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Thanks for going this far and reading my article all the way through! If you found this post inspiring and useful, share it with your friends, please! (Virtual high fives and hugs to all my sharers out there!)
Cheers,
Odeh Ahwal
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